As a Senior Product Manager at Disney Entertainment, I led the product management of innovative Data Products that drove a global enterprise’s full portfolio of consumer-facing products. These products encompassed …
Tag:
Web Applications
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NBCUniversal needed to improve the velocity of their internal software development teams. And they needed clear data that showed it.
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How do you get a 5% lift in Conversions from a digital campaign that has leveled-off? Performance Marketing.
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Working with the CEO and founder of ING Direct in Silicon Valley, the vision was to create a brand new online-only international bank.
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Storytelling in Hollywood for 15 years taught me a thing or two about what makes a digital campaign work. It also taught me that if a worldwide brand like Wells …